Monday, October 20, 2008

Media Globalization


The famous lightning bolt is a symbol which fans recognize immediately as global phenomena Harry Potter. The book series was first introduced in September of 1998, and has become increasingly popular over the past 10 years. The series consists of seven books, and follows Harry through his seven years at Hogwarts, a school of witchcraft and wizardry. The school is in London, where wizards from around the world with all different backgrounds and ethnicities learn magic. The series has translations in so many languages, that it has estimated total sales of over 300 million books across the globe. As popularity continued to grow, Warner Brothers turned the series to the big screen. The first movie was released in the United States in November of 2001, and in over 60 other countries worldwide. To date there have been six movies released, and the seventh and final movie is due for release in the summer of 2009.

Fans around the world await the arrival for the newest movies and books. Lines form hours in advance of a new realease with growing anticipation. There are countless websites, blogs, and even podcasts available, so that Harry can be readily available with the touch of a button. There is also a plethora of Harry Potter paraphernalia. Children chose to dress of up of their favorite characters for Halloween, many have Harry toys and games, even bedding and Potter clothing are a popular item. The series is popular among many age groups; children and adults have both grown to love the series and characters. Harry Potter will continue to bring entertainment and amusement to their global fan base for years to come. 

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